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by Hènope

An immersive shopping experience.

An innovative store in the heart of a virtual mall: Hènope, a brand of luxury handbags made in Italy, took a step into the digital world and created an immersive experience in the metaverse, where users could acess with their avatar and enjoy a unique shopping experience.

Inside Hènope’s virtual store, users were able to explore handcrafted bag collections created by Italy’s best emerging designers.

Intuitive navigation allowed people to view current promotions, interact with products and content, and appreciate every feature of the bags as if they were visiting a physical store.

The virtual experience was not limited to the purchase: visitors were able to immerse themselves in the brand’s history and values, discovering how the synergy of the two founding brothers, united by their passion for fashion, created a line of accessories with inimitable designs.

About Hènope.

Hènope, a made in Italy luxury brand, produces bags of the highest quality craftsmanship. Born from the passion for fashion of two brothers, Hènope skillfully blends tradition and innovation to create uniquely designed and inimitable accessories.

With offices in Milan, the capital of fashion, and Miami, the home of trends, Hènope offers a timeless collection of bags. The brand distinguishes itself by using carefully selected materials and collaborating with young Italian designers, giving each accessory a strong personality and uniqueness.

The brand’s values include the search for the best raw materials, entirely Italian production, creativity, attention to detail and exclusivity. Hènope does not follow passing fashions, but celebrates the timeless elegance of Italian leather goods reinterpreted with a modern twist.

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