LUCCALAND

by Lucca Crea Srl

A virtual world for Lucca Comics & Games.

Immersed in the atmosphere of medieval Lucca in 3D, users of Coderblock and the famous fair dedicated to pop culture explored LuccaLand, the virtual world created for Lucca Comics & Games 2022.

A leap into the past through a portal that catapults the user from his bedroom into a Lucca in the guise of a game with the goal of saving the goddess Hope, allegory of an ancient lost harmony.

Players were able to customize their avatar, explore the citadel, try their hand at various challenges, meet characters amidst stone buildings, towers, and drawbridges, and participate in the main adventure by carrying Hope to safety and taking part in a land raffle in Coderblock metaverse.

About Lucca Crea Srl.

Lucca Crea Srlis a company born in 2015 from the merger of Lucca Comics & Games and Lucca Polo Fiere e Congressi. Its goal is to promote the monumental and cultural heritage and to support the economic development of the city of Lucca through the organization of cultural and exhibition events of international importance.

Founded on the values and experience of more than fifty years of Lucca Comics & Games and enriched by the resources of the Lucca Exhibition Center, Lucca Crea Srl collaborates with numerous institutions, associations and cultural and exhibition events all over the world. Its distinctive approach and sound operating principles are based on a unique network of versatile professionals and experienced consultants.