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by School of Management – Politecnico di Milano

Immersive experiences between physical and digital.

A virtual pavilion dedicated to the final conference of Osservatorio ExtendedReality & Metaverse by Osservatori Digital Innovation name “Esperienze immersive tra fisico e digitale: back to reality”.

The virtual space included: a big screen with live broadcasting of content and insights from the event on issues related to the virtual market; an indoor space with tables dedicated to networking where participants could start communicating through video calls; and a funny gamification adventure that users could play with their own avatar and try to win the prize raffled by the organization.

About Osservatori Digital Innovation.

TheOsservatori Digital Innovation by School of Management – Politecnico di Milano were founded in 1999 with the aim of promoting culture in all the main fields of Digital Innovation.

Today, they are a leading authority on Digital Innovation in Italy, combining research, communication, and continuous updating activities.

The mission is to generate and spread knowledge about the opportunities and effects of digital technologies on the progress of businesses, public administrations, and citizens. Questo avviene tramite modelli interpretativi supportati da solide evidenze empiriche e spazi di confronto indipendenti, pre-competitivi e duraturi nel tempo, che uniscono domanda e offerta nel settore dell’innovazione tecnologica.

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